A song is ready for PlaylistFeed when the Spotify link opens the right release, the date is confirmed, the artist page supports the message, and you can describe the track without stretching its genre. Get those details right before you choose curators or write the first pitch.
The purpose is not to make the release look perfect. It is to remove small errors that make a curator pause before pressing play. A prepared pitch gives the curator one clear route to the right song.
Spotify advises artists to prepare their profile and deliver music early enough for the release to appear in Spotify for Artists before release day. Spotify’s editorial pitch process also requires an unreleased song and at least seven days of lead time for Release Radar eligibility.
1. Confirm the Spotify link
The first check is the track link. It must open the correct recording under the correct artist name.
Spotify for Artists shows upcoming releases after they have been delivered to Spotify. Spotify says you can copy the URI from the Upcoming section for promotional use, which gives you a stable reference for the release before it goes live.
Test the link before you paste it into a pitch. Open it in a private browser window or on a device where you are not signed in. Check the title, artist name, cover art, version label, and playback.
A curator should not have to ask whether the link leads to the final master, a pre save page, a remix, or another track with a similar title.
PlaylistFeed’s own pre send checks for the track link and release details are useful when you want a final screen before the first batch goes out.
2. Confirm the release date
Use the date visible in Spotify for Artists once the release is delivered. Do not rely only on the date you set in your distributor dashboard.
Spotify’s editorial process is separate from curator outreach. Spotify says an artist can pitch one unreleased song at a time through Music and Upcoming, and the pitch needs to be submitted at least seven days before release for the song to reach followers’ Release Radar. Once the selected track is live, it is no longer eligible for editorial pitching.
That rule does not mean an independent curator cannot consider a live release. It means the editorial deadline and the curator outreach timeline are different jobs.
Write the correct status in your working notes:
- Unreleased with a confirmed date
- Released today
- Recently released
- Older catalogue track
The category affects how you describe the song in a message. It also keeps you from telling a curator that a track is forthcoming when it has already gone live.
3. Choose the version you are pitching
A title and link should identify the version without forcing a curator to guess. This matters when a campaign includes a radio edit, clean version, instrumental, remix, alternate mix, or acoustic take.
Check whether the version matches the playlist you researched. A clean version may matter for playlists with broad listening contexts. An instrumental may suit playlists built around focus or background use. A remix should be evaluated for its current tempo, production, and genre, rather than for the reputation of the original track.
Spotify’s editorial form lets artists select an unreleased song from an upcoming release, but it does not turn every version of a track into the same pitch. Pick the recording that actually matches the curator’s programming.
If another version is available, keep it ready for a follow up. Do not send several versions in the first message unless the curator’s submission terms ask for them.
4. Write a useful description of the song
Before searching, write two or three lines that describe the song as a listener would hear it.
Include:
- The closest genre or subgenre
- The energy or pacing
- One concrete production or songwriting detail
- Up to two comparable artists, if the comparison is honest
A vague phrase such as “indie pop” may be true but it does not help you choose playlists. “Slow indie pop with close vocals, soft synths, and a chorus that opens late” gives you a better way to compare your song with recent additions.
The description is not copy for every email. It is a working note that helps you decide where the track belongs.
When you use the recent additions in a playlist to test genre fit, you can compare those details against actual programming instead of relying on the playlist title.
5. Update the artist profile
A curator may hear the song, open your artist page, and decide whether the wider project makes sense for their playlist. The profile does not need a complete relaunch. It needs to support the message you just sent.
Spotify says artists can manage profile images, bios, social links, Artist Pick, playlists, concerts, merch, and more through Spotify for Artists.
Check the parts a curator is likely to see first:
- The artist image is current and recognisable
- The bio does not describe a different version of the project
- The latest release is visible and correctly labelled
- Your Artist Pick or public playlist does not contradict the sound in the pitch
- Social links work if they are visible on the profile
This is a consistency check. If your pitch says you make stripped back folk songs and the first thing a curator sees is a profile built around club remixes, the message needs more context or the target needs reconsidering.
Spotify’s profile tools are there to let artists keep those visible details aligned with a new release.
6. Research curators before writing
Do not draft the same pitch for every person on a broad list. First decide which playlists have a credible place for the release.
PlaylistFeed lets artists search verified curators by genre and subgenre. Its site says the search considers genre, tempo, and feel, while the curator decides whether a track is added.
Begin with the closest subgenre. Open the playlists that appear. Look at recent additions, the mood of the selection, and the way tracks are sequenced. Keep a curator only when you can explain why your release belongs beside the music already there.
That process creates the one sentence that makes a pitch feel specific. It also helps you avoid treating a broad genre label as proof of fit.
PlaylistFeed currently says it has 1,500+ verified curators across 120+ genres and subgenres, with 33.6M+ combined follower reach. Those figures describe the available search pool, not a promised campaign outcome.
7. Prepare the message around the playlist
Once you have the right curator, build a short message around information that is true and easy to verify.
The core details are simple:
- Artist name
- Track title
- Release date or current status
- Spotify link
- Genre or subgenre
- One reason the song fits that specific playlist
The last point should change from curator to curator. It might refer to the playlist’s slow tempo, similar vocal style, late night mood, or recent programming. It should not claim that the song is “perfect” for the playlist.
PlaylistFeed can help you search the curator, draft a starting message, send the pitch, and track the response against the release. That workflow is useful after the research has given you a real reason for contacting each person.
Edit every draft before you send it. A good message is short, accurate, and clear about which song you are sharing.
8. Check for duplicate outreach
One curator can run more than one playlist. If you track only playlist titles, you can send the same song to the same person several times.
Keep the curator name or contact address beside each playlist, then check that record before sending. Note the release, playlist, date, and message status in one place.
This matters when you work through a larger search. PlaylistFeed can keep pitches associated with the song and mark their delivery, open, reply, or add status, so you do not need to reconstruct the campaign after a few days.
Those labels show what happened to the message. They do not measure whether a curator will respond next.
Common Mistakes
Sending an untested link
A broken link, wrong version, or pre save page interrupts the only action you are asking a curator to take. Test it as a listener before it appears in a message.
Treating Spotify editorial timing as curator timing
Spotify’s seven day requirement applies to Spotify’s own editorial pitch and Release Radar process. Curator outreach has a separate timeline and should be planned around the release status and the curator’s terms.
Using the broadest genre possible
A broad category gives you more results, but it can weaken the fit. Start with the narrowest honest description and widen only when the playlists support it.
Updating the profile after sending
Your profile may be checked immediately. Bring the artist image, bio, current release, and visible context into line before outreach begins.
Writing the message before the research
The reason for sending should come from the playlist. If it could be pasted into every pitch unchanged, it is not ready.
Sending the same track twice
Track the curator, not only the playlist. One person may manage several lists.
FAQ
What do I need before pitching a song on PlaylistFeed?
You need a playable Spotify link, the correct release date or live status, a clear description of the song, a current artist profile, and a shortlist of playlists that genuinely fit the release.
Can I pitch an unreleased song?
Yes. Spotify for Artists shows upcoming music after delivery and allows eligible unreleased tracks to be pitched to Spotify editors. Spotify says the editorial pitch needs at least seven days before release for Release Radar eligibility.
Can I pitch a song after release?
You cannot pitch it through Spotify’s editorial form after it goes live. You can still research and contact independent playlist curators where their submission terms allow it.
Should I include the Spotify URI in a curator pitch?
Use the link format a curator requests. The key point is that the destination opens the correct song. Spotify says artists can copy a URI from the Upcoming section in Spotify for Artists before release.
Do I need to change my Spotify artist profile for every release?
No. Update the details that a curator is likely to check, including artist images, bio, visible release information, and any feature that helps the page match the sound described in your pitch.
Does PlaylistFeed guarantee that a curator will add my song?
No. PlaylistFeed helps with verified curator search, pitch preparation, sending, and reply tracking. The curator makes the playlist decision.
Conclusion
A prepared release is easier for a curator to assess. The link works, the date is accurate, the profile supports the song, and each message has a reason to exist because the playlist was researched first.
Your pre send checks can make the release clear. They cannot tell you which curators are programming music like it. PlaylistFeed is where you can search verified curators by genre, compare the playlists, prepare a message that fits the selection, send it, and follow each response. You can create an account and search the listings for free. Want to see which playlists in your genre are adding songs right now? Find playlists to pitch
